The University of Texas Rio Grande Valley

HOST 4320 Tourism Destination Marketing

Concepts and strategies related to the strategic management of destinations for tourism including ecotourism.




HOST 1301 and Junior Standing. All students pursuing a Bachelor of Business Administration, Bachelor of Arts in Economics, or Bachelor of Science in Materials Management and Logistics or Hospitality and Tourism Management from VCoBE, must apply for and be admitted to VCoBE before they are allowed to enroll in the Advanced Business Core and Major coursework for their degree.

Schedule Type


Grading Basis

Standard Letter (A-F)

Administrative Unit

Coll of Business & Entrepreneu